Writing and promoting blogs are some of the most successful ways to spread the word about your work or business in the ever-growing online world. This is the reason many entrepreneurs or even established business owners write their blogs on their websites. A Creative Agency in Auckland won’t tell you the right way of promoting or even creating a blog. Yes, you have to find it yourself. Or you can simply read this blog as we raise the curtains of some secrets.
Add visuals
The websites based on the Auckland Web Design often have a section of the blog but no one reaches them. This is because those blogs contain long lists of words and paragraphs. They don’t have any images or videos. Image is an important part of the blog and if you can’t include a video, you should always have images. Make sure that you take images from copyright-free sources. Also, always set a featured image that your readers can associate the blog content to. The images should be in line with the content of the website. Minimum 2 images is a must for an interesting blog.
Mind the readability score
The readability score is the number that judges the effort of understanding and reading the blog. In other words, if readability is good, the blog is easier to understand and vice versa. Needless to say, you should keep the readability to good. Use simple sentences, more transition words, less repetition and easy-to-read paragraphs. This will increase the readability and more people will get attracted to your website.
Don’t miss the headings
Mostly, people start reading a blog after giving it a few seconds look. It is in those seconds that they decide whether your blog is worth reading or not. And headings are the secret to crack this puzzle. When readers view various headings, titles, subheadings, quotations and even bullet numberings, they are attracted to the content. These might be the second most important element of a successful blog after images, so never skip them. Keep your paragraphs short and add headings or subheadings whenever you start a new topic.
Mind the SEO
SEO is important for any blog. It decides whether your blog or content is easily searchable or located on the internet or not. If your blog has a low SEO score, many people might not be able to find it even if it has good content. If you use the SEO right way, your blog will come in the top search results of the associated keywords, giving rise to the number of readers.
To increase the SEO, you can follow a few tips such as using a good keyword phrase, stuffing keywords in the right manner, adding a meta title, writing a new meta description, adding inbound links, adding external links etc.
We hope these tips will help you devise out the next best blog of your life. Good luck.
